One of my favorite investment angles is finding companies that can make more money from customers they already have.
A few numbers worth looking at:
$Amazon.com(AMZN)$ : Advertising revenue grew 26% to $19.8B last quarter.
$Uber(UBER)$ : Advertising passed a $2.5B annualized revenue run rate, up roughly 50%.
$Netflix(NFLX)$ : Expects around $2.7B in advertising revenue this year.
$Snap Inc(SNAP)$ : Subscription-driven other revenue grew 85% to $316M last quarter.
Four different businesses finding new ways to monetize their massive audiences.
I think investors underestimate how valuable that can become over time.
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